Have you heard of digital transformation in business? It is becoming increasingly common for businesses to restructure digitally as most admit that it is important, as it gives them a competitive advantage in the marketplace. Over time, technology will invade and transform most of the products we know.
In this article we explain what is the digital transformation in companies, its importance and how Viafirma can help you in this process.
What is digital transformation in companies?
Digital transformation refers to the strategic incorporation of digital technologies in any company to improve processes, increase productivity, offer better customer and employee experiences, manage business risk and control costs.
From a business perspective, it is a transversal deployment that encompasses all departments of an organization; leveraging technological tools to improve business operations. This may involve changes in infrastructure, processes and business culture, with the aim of adapting the company to the digital economy and new customer needs.
3 keys to adopting digital transformation in companies
Are you wondering about the importance of the digital transformation process? Here are some keys that can help you:
- 🤔 Better decisions: Placing data and analytics at the heart of a digital transformation strategy will enable companies to take advantage of big data. Today, companies have access to large volumes of data, in part thanks to the Internet of Things (IoT). Using the right analytics tools, this data can be turned into valuable business insights to make better decisions.
- 🌐 Online visibility: Nowadays it is very difficult to generate visibility and trust if your project is not on the network because nowadays most users consult the Internet for information about businesses before going to them. If there is no presence on the networks, they will probably opt for the competition.
- 🔒 Security: As we move from pandemic-forced telecommuting to hybrid models, security measures will need to be updated. Leaders will need to adopt strategies to maintain security on workers’ devices both in the office and remotely.
Benefits of digital transformation in companies
- Competitive advantage: In current times, companies that have a better catalog of digital services have an advantage over those that only have traditional channels. Digital transformation allows a company to create new products and services according to customer needs, allowing to diversify services, make better decisions and drive growth.
- Improved productivity: Having the right technology tools in place and working in a coordinated manner streamlines workflow and improves efficiency. Automating manual tasks will allow team members to work optimally and focus on other more important tasks.
- Increased agility: The pandemic tested the business world in unexpected ways. Many struggled because they did not have the resources to adapt quickly. For other companies, however, the move to telecommuting was relatively straightforward. They already had solutions for working from anywhere or resources to develop web applications on the fly.
- Increased customer satisfaction: With the advancement in mobility and technology, we have seen how user preferences have changed. The modern customer expects simplicity, prioritizing companies that are able to offer simple and intuitive online solutions without the need to leave home.
Your digitalization starts with Viafirma
As we have already mentioned, the current healthcare crisis has forced companies to make a technological effort if they want to remain competitive in their sector.
Viafirma helps you to complete the digital transformation process necessary for your organization, converting tedious paper procedures into efficient digital processes and allowing the validation of contracts from any device and place.